In today's smartphone-driven world, a mobile app isn't just a "nice to have," it's essential for event attendees and organisers alike. With 253 million Americans owning smartphones and spending most of their day on apps, embracing mobile technology is crucial for standout events.
Benefits of mobile apps for events
Boost attendee engagement with schedules, session details, and updates at their fingertips
Personalise experiences by allowing attendees to create their own agendas
Enhance networking and 1:1 meetings for valuable connections
Gather valuable data to improve future events
Streamline event logistics and reduce paper usage
Challenges and Solutions
Getting attendees to download the app: Promote via social channels and QR codes
Compatibility issues: Ensure your app works across devices
User-friendliness: Prioritize design and usability
Connectivity problems: Partner with reliable event tech vendors
Data privacy: Choose apps with strong security features
Key features of effective event apps
Intuitive design for smooth user experiences
Accessible agendas, networking tools, and interactive elements
Live streaming, Q&A, surveys, maps, and contact details
Choosing the right app
Consider event size and features attendees value most
Read reviews and seek recommendations from other organisers
Connect with app developers for demos and pricing
Empower attendees with live polls, chats, and SmartBadge™
Enhance networking with 1:1 messaging and connections
Navigate seamlessly with interactive agendas and maps
Stay updated with push notifications
Boost sponsor engagement and ROI opportunities
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